Look at recruiting rankings, OOC/bowl records, and 7 of the last 8 national champions. The argument that the SEC is overrated is absurdly stupid. The best talent goes there, they have the best coaches, facilities, everything.
Also, I love the notion that ESPN inflates the national perception of the SEC for ratings. Uh, if the SEC wanted to boost a conference for ratings they wouldn't have picked the one with teams in Alabama, Mississippi, Tennessee, South Carolina and Arkansas....not exactly major media markets