There is the beginning of a mutiny or perhaps mass suicide in Arkansas because they have initiated a minimum fee for retaining a persons season tickets. (See SMU earlier this year.)
Whereas we in 104 were required a minimum donation of $1,000 to retain our seats, UA is requiring their 50 yard line (coincidentally also 104) to contribute a minimum of $300. I guess greater attendance has its benefits. The scale goes down to $50 dollars for the lesser seats.
Now before I go further, I have not seen the complete layout of the program, and it would not surprise me if the $300 was per game, or per ticket since I heard someone say it was going to cost them $5,000 to keep their tickets, but that is not the way I read it this morning.
But is was interesting to listen to A.D. Jeff Long explaining how it was necessary to do this even in this economy in order to keep up with the other schools. It was almost word for word what I heard for our A.D.
I am curious as to whether it was better for SMU to announce it early and let it die down or do like Arkansas and announce now, just before the season starts to offset the sting with the anxiousness of the new season.