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Billboards feature players

Posted:
Mon May 11, 2009 1:14 pm
by Bergermeister
TCU football has debuted it's billboards to promote season ticket sales. Eyecatching, spirited billboards - creative.
"Reason #____ to support the Frogs" (action photos with individual player number that fits in the blank)
We're DUE a good campaign - after the Pony up! and the June Cometh campaigns, we need an attention-getter - hopefully, we'll have something with some pizzazz.

Posted:
Mon May 11, 2009 1:20 pm
by smupony94
The athletic department is top 25 in all endeavors

Posted:
Mon May 11, 2009 1:41 pm
by PK
That will be tough now that the marketing and PR departments have been decimated with layoffs.

Posted:
Mon May 11, 2009 2:02 pm
by DiamondM75
Why don't we start a "Marketing Thread" with contributions of catch phrases and descriptive campaigns?
Let PonyFans become the new marketing department for SMU Athletics.

Posted:
Mon May 11, 2009 2:23 pm
by PK
DiamondM75 wrote:Why don't we start a "Marketing Thread" with contributions of catch phrases and descriptive campaigns?
Let PonyFans become the new marketing department for SMU Athletics.
Knowing this group there would probably be way too many scantily clad young ladies involved in our ideas to fly safely past the censors.


Posted:
Mon May 11, 2009 2:36 pm
by Bergermeister
PK wrote:Knowing this group there would probably be way too many scantily clad young ladies involved in our ideas to fly safely past the censors.

We can go ahead and have interested parties submit their photos and then make a determination. I think the young ladies must at least be wearing a Mustang tattoo.

Posted:
Mon May 11, 2009 2:40 pm
by HB Pony Dad

Posted:
Mon May 11, 2009 3:22 pm
by One Trick Pony
Bill boards = creative advertising. How many people do you think drive down I 35 and say Damn honey lets buy season tickets to the frogs look there’s a bill board. Think about the ROI with the Mustangs…
No, the answer for the SMU program is NOT advertising. Its wins. WIN and they will come; win and you will get the best type of advertising FREE.
When you do win consistently you will need a system that will not bottle neck potential season ticket holders and single game purchasers directly at the university ticket office.
WIN!

Posted:
Mon May 11, 2009 3:41 pm
by Bergermeister
One Trick Pony wrote: How many people do you think drive down I 35 and say Damn honey lets buy season tickets to the frogs look there’s a bill board.
4,326? Just a guess.

Posted:
Mon May 11, 2009 3:44 pm
by smupony94
Bergermeister wrote:One Trick Pony wrote: How many people do you think drive down I 35 and say Damn honey lets buy season tickets to the frogs look there’s a bill board.
4,326? Just a guess.
I-35 in Denton? 3 people
I-35 West in Ft. Worth 1076 people
I-35 East in Dallas - 9 people

Posted:
Mon May 11, 2009 3:44 pm
by One Trick Pony
What have you bought because you saw a bill board in your life? Besides the blow up girl friend


Posted:
Mon May 11, 2009 3:48 pm
by d_pony
Miller Genuine Draft - dinner at Bob's Steak & Chop House


Posted:
Mon May 11, 2009 3:52 pm
by One Trick Pony
d_pony wrote:Miller Genuine Draft - dinner at Bob's Steak & Chop House

Booze & food, much more effective with creative advertising. In fact it’s more like directive adverting because you already have the need for it.
You made me thirsty...

Posted:
Mon May 11, 2009 3:53 pm
by smupony94
One Trick Pony wrote:What have you bought because you saw a bill board in your life? Besides the blow up girl friend



Posted:
Mon May 11, 2009 3:53 pm
by HB Pony Dad
One Trick Pony wrote:What have you bought because you saw a bill board in your life? Besides the blow up girl friend

Dinner here:
