This really hurts to say, but ....

Props to TCU.
There, I said it. And saying that makes me want to go play in traffic.
But I just got back to SoCal from a two-week trip to Big D. I was heading out for drinks with my old roommate, and we hear an ad on the radio that made me want to go postal. TCU has gotten Lee Corso to pimp the Frogs' upcoming season, their move to Conference USA, their affordable ticket prices, etc., and even some smack about the little Froggies being the home team of the Metroplex. I damn-near died when I heard this. First of all, I saw and heard nothing marketing SMU's upcoming season. And the commercials I do remember from a few years ago were recorded over "She'll be Comin' Around the Mountain" and with an announcer who sounds like he should be the Master of Ceremonies at a John Phillip Souza revival.
We all know Lee Corso hasn't said anything intelligent on ESPN in years - maybe ever. But the fact is that he's a national guy, recognized from Seattle to Miami. College kids flock to that nitwit, and for some reason, put some stock in what he says. You have to assume that if his mouth is moving, he's offering false info of some kind. But for whatever reason, he has some clout.
OK, we don't have a huge budget for marketing. But if we can't get a Corso/Herbstreit/Fowler type to do an ad like that, how about calling on Craig James? Dude still lives in Plano, which is a 10-minute race down Central in one of the rigs he stores in his under-the-house parking garage. CJames would bring a national face, might drop a name or two on his show if we win something, and lend some big-name credibility.
TCU has gotten Corso to sound like he's a fan of the Little Froggies (which actually isn't that much of a stretch, since he jumps on and off bandwagons faster than rats on the Titanic). Oklahoma got huge props over the last couple of years for the way they brought back the stars from years ago to support the current Sooners team.
That's what we need to do to create the image. Pay a national name to pimp the Ponies. Go nuts bring back players like Craig James, Eric Dickerson, Jeff Atkins, Michael Carter, Louis Kelcher, Forrest Gregg, Putt Choate, Russell Carter, Reggie Dupard, Ron Morris .... see where I'm going? Make them feel like royalty. Blow the budget, if need be. But we need national names proudly supporting the Ponies. Get a few of those names back in the fold, and more Pony clones will follow.
[This message has been edited by Jim Rome (edited 07-20-2001).]
There, I said it. And saying that makes me want to go play in traffic.
But I just got back to SoCal from a two-week trip to Big D. I was heading out for drinks with my old roommate, and we hear an ad on the radio that made me want to go postal. TCU has gotten Lee Corso to pimp the Frogs' upcoming season, their move to Conference USA, their affordable ticket prices, etc., and even some smack about the little Froggies being the home team of the Metroplex. I damn-near died when I heard this. First of all, I saw and heard nothing marketing SMU's upcoming season. And the commercials I do remember from a few years ago were recorded over "She'll be Comin' Around the Mountain" and with an announcer who sounds like he should be the Master of Ceremonies at a John Phillip Souza revival.
We all know Lee Corso hasn't said anything intelligent on ESPN in years - maybe ever. But the fact is that he's a national guy, recognized from Seattle to Miami. College kids flock to that nitwit, and for some reason, put some stock in what he says. You have to assume that if his mouth is moving, he's offering false info of some kind. But for whatever reason, he has some clout.
OK, we don't have a huge budget for marketing. But if we can't get a Corso/Herbstreit/Fowler type to do an ad like that, how about calling on Craig James? Dude still lives in Plano, which is a 10-minute race down Central in one of the rigs he stores in his under-the-house parking garage. CJames would bring a national face, might drop a name or two on his show if we win something, and lend some big-name credibility.
TCU has gotten Corso to sound like he's a fan of the Little Froggies (which actually isn't that much of a stretch, since he jumps on and off bandwagons faster than rats on the Titanic). Oklahoma got huge props over the last couple of years for the way they brought back the stars from years ago to support the current Sooners team.
That's what we need to do to create the image. Pay a national name to pimp the Ponies. Go nuts bring back players like Craig James, Eric Dickerson, Jeff Atkins, Michael Carter, Louis Kelcher, Forrest Gregg, Putt Choate, Russell Carter, Reggie Dupard, Ron Morris .... see where I'm going? Make them feel like royalty. Blow the budget, if need be. But we need national names proudly supporting the Ponies. Get a few of those names back in the fold, and more Pony clones will follow.
[This message has been edited by Jim Rome (edited 07-20-2001).]