Insane_Pony_Posse wrote:PNW_Stang wrote:Needs to say SMU somewhere on there. A lot of people, I’m guessing a big chunk of Americans, have no idea what “Pony Up” represents.
Yes it is a fail when it does not say SMU somewhere. Amateurs...that don't understand at least 95% of the people walking past that banner will have no idea who that is on the banner.
95%? What percentage of the people who chose to fly out of Love Field do you think live in Dallas and are remotely aware of SMU? I can promise you its not 5%. Also with media attention our Dallas uniforms have garnered, many more college football fans associate the Dallas logo with SMU than you would think. Were marketing ourselves to the people of DALLAS. The people who are already aware of SMU and our Dallas uniforms, but we want to stay in the back of their mind as we continue to win. Were not marketing to the random layover from wherever who doesn't watch football and wont know what the logo is.