New Student Group?

I noticed that in the south endzone there was a group of guys in ties and had a bell. Looked like a new student support group or something. They has a lot of enthusiasm and was a good sign of student envolvement.
Anyone know what the group is or the story behind them? I liked seeing that.
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Go Red, Go Blue, Go Mustangs, S M U
Anyone know what the group is or the story behind them? I liked seeing that.
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Go Red, Go Blue, Go Mustangs, S M U