Overall college hoops ratings down for 15-16
Posted: Wed Mar 16, 2016 2:55 pmhttp://www.sportsbusinessdaily.com/Dail ... ewers.aspx
College basketball viewership was down during the regular season across most networks. Part of the decline can be attributed to a constant shuffle of the men’s top 10, while record figures for presidential debates on cable TV also had an impact. However, the trend for regular-season college hoops viewership has been going down for years now for several nets. CBS led all nets this season, averaging 1.47 million viewers for its weekend telecasts. That figure is down from 1.64 million viewers last season and 1.8 million viewers for the ’13-14 season. ESPN also is down again after averaging record numbers in ’13-14. The net’s men’s college hoops games drew 1.23 million viewers, down from 1.38 million viewers in ’14-15.