SMU boring potential students?

Spent some time over the weekend with relatives whose daughter who is a high school senior. She makes good grades, goes to a fairly affluent public high school and both parents are SMU grads. They're on a college sightseeing tour now of the typical "hot" colleges for Dallas-area kids: TCU, Baylor, Oklahoma, etc.
The worst visit they've been on? SMU. Hands down. They said SMU's presentation to potential students was so boring, they almost fell asleep. Boring presenters: Bookworm professors and nerdy students who droned on about academics and being a triple major, blah, blah. Boring presentations: The SMU slideshow/video was filled with shots of labs and lectures, but not one pic from an athletic event or of students having fun.
They couldn't believe how bad the SMU presentation was. At places like Baylor and TCU, the student presenters were enthusiastic about the school, not just academics. They showed pictures of campus life -not just labs - and they made potential students feel wanted. During the SMU visit, it was all about what SMU offers academically and nothing else. Does SMU believe that's the only factor in choosing a college?
I can only think that SMU has such a solid reputation as a party school that it feels a need to focus on recruiting students who care only about academics, just to maintain some balance in the student body. SMU knows it's going to get the kids looking for a good time, no matter what, so it focuses its resources on recruiting academic types.
Either that, or SMU has its head up its rear. Again.
The worst visit they've been on? SMU. Hands down. They said SMU's presentation to potential students was so boring, they almost fell asleep. Boring presenters: Bookworm professors and nerdy students who droned on about academics and being a triple major, blah, blah. Boring presentations: The SMU slideshow/video was filled with shots of labs and lectures, but not one pic from an athletic event or of students having fun.
They couldn't believe how bad the SMU presentation was. At places like Baylor and TCU, the student presenters were enthusiastic about the school, not just academics. They showed pictures of campus life -not just labs - and they made potential students feel wanted. During the SMU visit, it was all about what SMU offers academically and nothing else. Does SMU believe that's the only factor in choosing a college?
I can only think that SMU has such a solid reputation as a party school that it feels a need to focus on recruiting students who care only about academics, just to maintain some balance in the student body. SMU knows it's going to get the kids looking for a good time, no matter what, so it focuses its resources on recruiting academic types.
Either that, or SMU has its head up its rear. Again.