Open letter to athletic department re: marketing this team

Otter · Post by **Otter** » Tue Oct 04, 2011 10:44 pm

Calm down Ponyscott. Kiss Brad goodnight (and whatever else you do to him), and rest up for your morning shift at McDonald's.

BUS · Post by **BUS** » Tue Oct 04, 2011 10:45 pm

Pony scott is not who you think. He not only loves SMU but works (for free) for SMU.
SMU needs help but let's not turn on each other.

PS.. we need help marketing.
Otter.. PS loves our university.

Yes, I'm a matchmaker

ponyscott · Post by **ponyscott** » Tue Oct 04, 2011 10:50 pm

BUS wrote:Pony scott is not who you think. He not only loves SMU but works (for free) for SMU.
SMU needs help but let's not turn on each other.

PS.. we need help marketing.
Otter.. PS loves our university.

Yes, I'm a matchmaker

Don't need your help, just your driver..lol...otter is not with us.

Stallion · Post by **Stallion** » Tue Oct 04, 2011 11:04 pm

Blaming Orsini for lack of marketing is like blaming prior Coaches for lack of changes to Admission Standards. Its out of their hands

BUS · Post by **BUS** » Tue Oct 04, 2011 11:05 pm

So we want to get to a par 5 in two I see.

Left to right or right to left?
Still have a round at the last course that we won third place.

What do you think about getting some of us together for some beers and golf??????

Wednesdays??

ponyscott · Post by **ponyscott** » Tue Oct 04, 2011 11:14 pm

Looking at Stallion and BUS posts at the same time is too much for my pea brain...you both are exactly right!

GiddyUp · Post by **GiddyUp** » Tue Oct 04, 2011 11:15 pm

Stallion wrote:Blaming Orsini for lack of marketing is like blaming prior Coaches for lack of changes to Admission Standards. Its out of their hands

How do you figure that? Have you talked to anyone about what is going on - I doubt it.

Lack of funds is #1, allocation of funds is #2 - Orisini wants direct ROI for mtkg and branding which hard to measure.

Otter · Post by **Otter** » Tue Oct 04, 2011 11:24 pm

Who would you talk to about what SMU Athletics has in store for marketing the programs? Orsini? :lol:

Sutton?

June Jones? :roll:

Otter · Post by **Otter** » Tue Oct 04, 2011 11:36 pm

Trust me that Orsini is a true blue Chartered Accountant. If you find me ONE other CA who currently serves as a D-1 Athletics Director, I will personally donate 1,000 hours of my time to marketing the football program.

I would like someone to convince to me that Orsini is not just another CEO cost-cutter who pats himself on the back as he saves $$ by firing hard-working employees making $35k - and takes his bows in front of empty stadiums that he doesn't - or doesn't care to fill. He makes alot of $$ and got this job based upon his promise to fill stadiums and generate revenue. Those of you on this board who were around when he was hired remember this!

The notion that he doesn't have the $$ is just nonsense. He is paying his fb and bb coaches big $ - and disproportionate $ for mid-level conference, but ignoring the fact that you need to be proactive and aggressive when it comes to marketing.

Nobody can show me that we even seem to be trying

RGV Pony · Post by **RGV Pony** » Wed Oct 05, 2011 3:51 am

Otter were you one of the staffers let go by Orsini?

Mestengo · Post by **Mestengo** » Wed Oct 05, 2011 4:48 am

2ndandlong · Post by **2ndandlong** » Wed Oct 05, 2011 5:59 am

Otter

I can assure you there is more to it than that. You clearly have no understanding of operating a budget in an academic environment. The vast majority of cash in the door comes from donations and any major donation is earmarked. He couldn't spend the money on something else if he wanted to.

His flexibility lies within the money raised from programs like the Morgan Campaign and the money funded by the university's general fund. And yes president Turner has specifically tasked Orsini with reducing the athletic departments reliance on university money within a specified time frame.

He doesn't just have $40MM that he gets to play with. You are severely misinformed.

2ndandlong · Post by **2ndandlong** » Wed Oct 05, 2011 6:01 am

And Chartered Accountant? Are you British? They are Certified Public Accountants in the US. Maybe you are better off in the soccer forum.

Dutch · Post by **Dutch** » Wed Oct 05, 2011 6:23 am

He thought this was the futbol forum

Dutch · Post by **Dutch** » Wed Oct 05, 2011 6:36 am

Otter wrote:Trust me that Orsini is a true blue Chartered Accountant. If you find me ONE other CA who currently serves as a D-1 Athletics Director, I will personally donate 1,000 hours of my time to marketing the football program.

I would like someone to convince to me that Orsini is not just another CEO cost-cutter who pats himself on the back as he saves $$ by firing hard-working employees making $35k - and takes his bows in front of empty stadiums that he doesn't - or doesn't care to fill. He makes alot of $$ and got this job based upon his promise to fill stadiums and generate revenue. Those of you on this board who were around when he was hired remember this!

The notion that he doesn't have the $$ is just nonsense. He is paying his fb and bb coaches big $ - and disproportionate $ for mid-level conference, but ignoring the fact that you need to be proactive and aggressive when it comes to marketing.

Nobody can show me that we even seem to be trying

ok Otter. "If you find me ONE other CA who currently serves as a D-1 Athletics Director, I will personally donate 1,000 hours of my time to marketing the football program."

Davidson College competes in Division 1 athletics. here's the bio of their AD.

http://www.davidsonwildcats.com/staff.aspx?staff=2
and here's the kicker....
A licensed Certified Public Accountant and 1978 graduate of Davidson with a degree in economics, he earned a Master of Science degree in management from Georgia Tech in 1979. He worked from 1979-85 as an audit manager with the international public accounting firm of KPMG Peat Marwick in Atlanta with responsibility for financial statement audits of public and private companies with up to $1 billion in assets.

you need some help contacting the appropriate person in the Athletic Department, i'm sure we can help.