We should do what Memphis did...

[BUS]

Well, that is pretty darn smart. A beer cost is about a dollar and the margin at 10 dollars is GROSS. lol get it.
So you sell for 5 dollars and only make a little money - What's that like 75% profit. Not bad for being on sale.

Dollar dogs and 1/2 price beer and with 1/2 priced soda pop from thirty minutes before the game for one hour. Kids, parents and a food item. Have Oscar meyer and Beer and soda people get special advertising on banner and media.

Win, WIn, Win