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6 Eliminated from Athletic Marketing

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6 Eliminated from Athletic Marketing

Postby McStang06 » Mon Apr 27, 2009 9:53 am

I normally sit back and just read what you guys have to say, but since I've been waiting to read what you all had to say about this since Friday, I thought I'd go ahead and get the feed going.

Thoughs?

http://media.www.smudailycampus.com/med ... 5214.shtml
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Postby GeorgiaMustang » Mon Apr 27, 2009 10:03 am

Should have saved the money from building that goofy, color changing fountain to pay these people. Eliminating all six seems a bit much. I could understand two or three, but I can think of a few areas that could use budget cuts more than a department dedicated to getting SMU exposure.
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Postby papawasamustang » Mon Apr 27, 2009 11:03 am

I've said for sometime one of the largest cost savings the Athletic program could make is forcing Doh to recruit locally/Texas instead of flying all over the freakin place.
I'd love to see how much $$ he has spent on unsuccessful LONG trips to the west & east coasts.
Its too bad these 6 had to suffer when we have a highly paid basketball coach with a big recruiting budget that can't get the job done.
I see our women's bb team doing a good job with a limited recruiting budget forcing them to stay @ home.
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Postby bagice » Mon Apr 27, 2009 11:46 am

Yes, by all means, lets put restrictions on Recruiting...Doherty is not allowed to leave the Metroplex :roll:
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Postby papawasamustang » Mon Apr 27, 2009 12:03 pm

bagice wrote:Yes, by all means, lets put restrictions on Recruiting...Doherty is not allowed to leave the Metroplex :roll:


A little extreme but not a bad idea. I'd let him work the state.
Doesn't matter, he isn't gettin it done anywhere, is he?
At least this way it would force him to recruit locally instead of racking up big bucks striking out all over the country.
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Postby MrMustang1965 » Mon Apr 27, 2009 12:13 pm

Hell, SMU has to recruit OUTSIDE of the USA to get kids on the basketball team!
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Postby FriscoPMG » Mon Apr 27, 2009 12:33 pm

So I'm curious if all gameday entertainment/activities will now be outsourced or if they're really going to try to rely on student workers/interns to take care of those gameday marketing duties. The (FB & BB) gameday experience has always been pretty poor IMO (except the Blvd) so I'll be impressed if it actually gets worse!
Sounds pretty desperate when you wipe out an entire marketing department, but Doh had to go visit Sandi's family in Croatia!

Steve O got the green light to spend, spend, spend, but so far that spending has resulted in a lot more debt instead of more winning. Remind me again why men's basketball doesn't take any guarantee games in non-conference, flies charter flights now, and has a seemingly endless recruiting budget?!?

Good luck to those marketing folks who are now jobless.
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Postby GoRedGoBlue » Mon Apr 27, 2009 1:52 pm

You can only "market" a good product. It doesn't matter how many support staff they had - they could have hired IMG - you cannot sell seats to a bad product.

It's that simple.
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Postby MrMustang1965 » Mon Apr 27, 2009 1:58 pm

GoRedGoBlue wrote:you cannot sell seats to a bad product.
Are you sure about that?

Click > http://www.youtube.com/watch?v=1lHc21wyYe0
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Postby Peruna_Ate_My_Rolex » Mon Apr 27, 2009 2:30 pm

FriscoPMG wrote:So I'm curious if all gameday entertainment/activities will now be outsourced.


Per my inside source in the Athletic Dept., all gameday entertainment and activities are being outsourced to a firm in India.
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Postby redpony » Mon Apr 27, 2009 2:40 pm

No, it is not being outsourced to India. They have put Doh in charge and it is now our 'stealth marketing dept' to match his stealth recruiting.

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Postby MustangIcon » Mon Apr 27, 2009 2:42 pm

bagice wrote:Yes, by all means, lets put restrictions on Recruiting...Doherty is not allowed to leave the Metroplex :roll:


I agree bagice! Complete waste of time traveling to the Northwest for Paul McCoy. Who does Doherty think that kid is anyways, our best player?Papa Dia from CT? Who cares that he was offered by OU and Louisville, then promptly averaged 10/7 as a freshman? He had a poor Soph season so now we have decided he sucks and those recruiting trips were a waste too.
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Postby SMU21TCU10 » Mon Apr 27, 2009 3:33 pm

Peruna_Ate_My_Rolex wrote:
FriscoPMG wrote:So I'm curious if all gameday entertainment/activities will now be outsourced.


Per my inside source in the Athletic Dept., all gameday entertainment and activities are being outsourced to a firm in India.


uuuhhhggggg. and yall thought Dont Stop Bo-Levi'in and The pony up song were bad. Just wait.

And speaking of those things. Remember how terrible that announcer was at the beginning of last year???!!!
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Postby PerunaPunch » Mon Apr 27, 2009 3:46 pm

I'm obviously biased, but letting those 10 folks go was a crime.

Just as a basis for comparison, a joint like UT has something like 4+ FTEs in athletics marketing for every sport. They probably have a dozen or more for revenue sports like football and basketball. By contrast, our sports marketers each have to cover multiple sports (like 3-4 each), most of which have overlapping schedules.

The work done by the Athletics Marketing dept is much more than the silly billboards you see. The lion's share of the work is in things like acquiring sponsorships, writing media guides and gameday programs (which have been superb), keeping stats, writing news releases, media relations (so that SOME media actually come out and cover us), writing features to prompt media to cover certain athletes, special events, etc. It's a lot of hard work that goes on behind the scenes. You know we always rag on The Austin Morning News for covering the Longhorns more than SMU, but I wonder if it doesn't have something to do with them having 10 times as many athletics marketers as we do?

I think this is another poor decision by our sports administrators –– literally cutting off the hand that feeds, so to speak. You look at all the building going on on campus and see the numerous other frivolities, and I can't help but wonder if this was the best decision.

I can say one thing for sure, this is just another incidence in a longstanding tradition of disloyalty from SMU toward its employees. Which is ironic seeing as how SMU stays afloat based on the concept of "loyalty to alma mater".

That's my 2 cents.
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Postby DiamondM75 » Mon Apr 27, 2009 3:53 pm

Peruna_Ate_My_Rolex wrote:
FriscoPMG wrote:So I'm curious if all gameday entertainment/activities will now be outsourced.


Per my inside source in the Athletic Dept., all gameday entertainment and activities are being outsourced to a firm in India.


I just heard SMU has picked up The Quicky Mart as a new athletic sponsor.
Just send 'da money.
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