Billboards

by **Bergermeister** » Thu Jul 01, 2010 1:43 pm

Saw "Purple Reign" billboard (season ticket sales) for the first time today. Hwy. 360 in Grand Prairie. Not as creative as last year's campaign but it gets your attention. If our "push" is underway, I haven't noticed - other than the decreased balance in my checking account.

by **Damon'sDaMan** » Thu Jul 01, 2010 2:41 pm

Didn't Orsini eliminate the entire marketing department as some kind of a cost-cutting move? If so, we might be seeing all of the publicity we're going to see.

by **RGV Pony** » Thu Jul 01, 2010 2:47 pm

wonder if they checked in with Prince on that one. He and his handlers are notoriously protective of the Prince brand.

Anyone want to send 'the artist' a heads up?

by **SmooBoy** » Thu Jul 01, 2010 2:52 pm

We could go with the "This is It" Michael Jackson mantra. Course he died. Okay, scratch that.

by **smusic 00** » Thu Jul 01, 2010 2:56 pm

These guys may have something to say:
http://www.purplereign.net/

And, 0 points for originality. It's been used by Northwestern U for a while:
http://northwestern.scout.com/

by **Damon'sDaMan** » Thu Jul 01, 2010 2:57 pm

RGV Pony wrote:wonder if they checked in with Prince on that one. He and his handlers are notoriously protective of the Prince brand.

Anyone want to send 'the artist' a heads up?

They're not exactly the most creative marketing department over there. A couple of years ago, they copied Maryland's "FEAR THE TURTLE" slogan with "fear the frog."

You'd think their budget would allow them to employ people capable of coming up with their own ideas, right?

by **Bergermeister** » Thu Jul 01, 2010 3:04 pm

Damon'sDaMan wrote:Didn't Orsini eliminate the entire marketing department as some kind of a cost-cutting move?

Maybe we could secure a sponsorship from Chick-fil-A. The cows and Peruna on some billboards... any ideas for "clever" wording? Bueller?

by **smusic 00** » Thu Jul 01, 2010 3:06 pm

Eat mor frogs!

by **Dubbya** » Thu Jul 01, 2010 3:25 pm

But our athletic department does have some folks doing some kind of sponsorships sales, right? So maybe they do a lot of the same things without being called a marketing department?

by **BUS** » Thu Jul 01, 2010 3:48 pm

I never understood having a marketing department that hired out the marketing to another company.

by **panhandle_pony** » Thu Jul 01, 2010 4:00 pm

Mustang Sally You Been Ridin All Over The Town

by **Peruna_Ate_My_Rolex** » Thu Jul 01, 2010 4:03 pm

smusic 00 wrote:Eat mor frogs!

Guess we'd have to call the place "prik fil-a? "

by **BIGHORSE** » Thu Jul 01, 2010 4:33 pm

We will just have to do the marketing ourselves by wearing our

Mustang shirts every time wer'e out in public. :wink:

by **RGV Pony** » Thu Jul 01, 2010 4:58 pm

BIGHORSE wrote:We will just have to do the marketing ourselves by wearing our

Mustang shirts every time wer'e out in public.

which reminds me. Student Union at the Galleria has an entire wall of SMU stuff...same as every other school they sell. Also a nice mural in the window

by **Insane_Pony_Posse** » Thu Jul 01, 2010 7:51 pm

Damon'sDaMan wrote:Didn't Orsini eliminate the entire marketing
department as some kind of a cost-cutting move? If so, we might be
seeing all of the publicity we're going to see.

Yeah Orsini probably figured winning was a more
important marketing tool than a marketing department.

Go figure?

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