Mustang2011 wrote:IndyPony wrote:My wife and I, both SMU alums, returned to north Texas last year and settled in Ft Worth. We are 07-08 alum and have steadily gotten other friends in our yrs to become season ticket fans.
Being in Ft Worth has shed new light on the situation discussed on this thread. Here in Ft Worth, everyone seems to be a Frog Fan. As many on this board know, the former mayor of Ft Worth pushed for the residents to become fans etc. Not to make this too long and drawn out but to give a few examples:
-The Kroger near TCU has a purple uniform; all of the time.
-The lights on the top of the Chesapeake Energy building glows purple on Friday and Saturday Nights. (And it annoys me that I can see them from my balcony even when the Mustangs stomp them for over 3 quarters of football)
-The local shopping/entertainment districts at Sundance Square and West 7th Street, have Purple signs up everywhere
-Local companies, have "purple fridays" and encourage employees to wear purple on pre-game fridays
-Every time I go into a local grocery store or pharmacy there is TCU apparel on an end cap
Point is- TCU has done a great job marketing TCU Football to the locals. The "snobbish kids" argument mentioned previously has no less meaning to the kids at TCU than it dose for the kids at SMU but the Ft Worth community has embraced them anyway.
If we want to get the Impact mentioned here then we need to both win games and win fans. I think that similar to the SMU2BCS group, there should be a fan driven DALLAS LOOK AT SMU group. MAybe they could help push the city, and surrounding citizens into getting behind the home team. Just MHO
Not going to work. Fort Worth doesn't have any major sports programs, so TCU could position themselves as "Fort Worth's Team". Do you think SMU even has a tiny shot at becoming "Dallas' Team"? No way in hell.
And this is the negative attitude that essentially stops us from Marketing our school & team before we even try to do it because obviously there is no way Dallas will support SMU like Fort Worth does TCU. Please! There are plenty of people in Dallas who don't care about the Cowboys OR who have plenty of room to pull for both a college and pro team. Not to mention the fact that the Dallas Cowboys are "Dallas" in name only. How far outside of Dallas is that big, brand new stadium?
The point is that we will never make a dent on Dallas area fans unless we have the attitude that we can accomplish what TCU has in Fort Worth, which is exactly as IndyPony has described. But mainly, just freaking keep winning!