Stallion wrote:TCU was 6-5 during the regular season when they had 27,181 in 1998. The next year TCU was 7-4 during the regular season so the BS that June has to win big before we can increase our attendance doesn't hold water. You guys can come up with every excuse in the book. The only fact that matters is SMU alumni, students and friends don't support the program. I can count on one hand the number of alumni from my era that routinely go to SMU Football games. If you substract our opponents and June's Bus Brigade SMU has about 15,000 fans. TCU has more 2 1/2 times more season ticket holders
SMU has never, for as long as I have been following SMU, made a concerted effort to reach out to the Dallas Metro area and promote SMU athletics. The only exception was during the Ross Potts/Brad Thomas Days but they were giving away tickets but they were marketing the SMU brand.
When it comes to the lecture series and other non athletic events, SMU seems to have no problem marketing those type of events. I have friends, who are not SMU donors, alumni, etc.. attend these type of events and will tell you when the next one is and what it is about or who is speaking. These same friends are also sports fans but they could not tell you when the next SMU football or basketball game is..
In all honestly, I don't think SMU really cares to market the football or basketball team cause they think it might "ruin" their reputation as a highly regarded academic school. If anything IMO, there is apart of the problem in regards to the turned up nose, a bunch of snobs reputation SMU suffers from.