Billboards feature players

Bergermeister · Post by **Bergermeister** » Mon May 11, 2009 1:14 pm

TCU football has debuted it's billboards to promote season ticket sales. Eyecatching, spirited billboards - creative.
"Reason #____ to support the Frogs" (action photos with individual player number that fits in the blank)
We're DUE a good campaign - after the Pony up! and the June Cometh campaigns, we need an attention-getter - hopefully, we'll have something with some pizzazz.

smupony94 · Post by **smupony94** » Mon May 11, 2009 1:20 pm

The athletic department is top 25 in all endeavors

PK · Post by PK » Mon May 11, 2009 1:41 pm

That will be tough now that the marketing and PR departments have been decimated with layoffs.

DiamondM75 · Post by **DiamondM75** » Mon May 11, 2009 2:02 pm

Why don't we start a "Marketing Thread" with contributions of catch phrases and descriptive campaigns?

Let PonyFans become the new marketing department for SMU Athletics.

PK · Post by PK » Mon May 11, 2009 2:23 pm

DiamondM75 wrote:Why don't we start a "Marketing Thread" with contributions of catch phrases and descriptive campaigns?

Let PonyFans become the new marketing department for SMU Athletics.

Knowing this group there would probably be way too many scantily clad young ladies involved in our ideas to fly safely past the censors. :lol:

Bergermeister · Post by **Bergermeister** » Mon May 11, 2009 2:36 pm

PK wrote:Knowing this group there would probably be way too many scantily clad young ladies involved in our ideas to fly safely past the censors.

We can go ahead and have interested parties submit their photos and then make a determination. I think the young ladies must at least be wearing a Mustang tattoo.

HB Pony Dad · Post by **HB Pony Dad** » Mon May 11, 2009 2:40 pm

One Trick Pony · Post by **One Trick Pony** » Mon May 11, 2009 3:22 pm

Bill boards = creative advertising. How many people do you think drive down I 35 and say Damn honey lets buy season tickets to the frogs look there├â┬ó├óΓÇÜ┬¼├óΓÇ₧┬ós a bill board. Think about the ROI with the Mustangs├â┬ó├óΓÇÜ┬¼├é┬ª

No, the answer for the SMU program is NOT advertising. Its wins. WIN and they will come; win and you will get the best type of advertising FREE.

When you do win consistently you will need a system that will not bottle neck potential season ticket holders and single game purchasers directly at the university ticket office.

WIN!

Bergermeister · Post by **Bergermeister** » Mon May 11, 2009 3:41 pm

One Trick Pony wrote: How many people do you think drive down I 35 and say Damn honey lets buy season tickets to the frogs look there├â┬ó├óΓÇÜ┬¼├óΓÇ₧┬ós a bill board.

4,326? Just a guess.

smupony94 · Post by **smupony94** » Mon May 11, 2009 3:44 pm

Bergermeister wrote:
One Trick Pony wrote: How many people do you think drive down I 35 and say Damn honey lets buy season tickets to the frogs look there├â┬ó├óΓÇÜ┬¼├óΓÇ₧┬ós a bill board.

4,326? Just a guess.

I-35 in Denton? 3 people

I-35 West in Ft. Worth 1076 people

I-35 East in Dallas - 9 people

One Trick Pony · Post by **One Trick Pony** » Mon May 11, 2009 3:44 pm

What have you bought because you saw a bill board in your life? Besides the blow up girl friend :lol:

d_pony · Post by **d_pony** » Mon May 11, 2009 3:48 pm

Miller Genuine Draft - dinner at Bob's Steak & Chop House

One Trick Pony · Post by **One Trick Pony** » Mon May 11, 2009 3:52 pm

d_pony wrote:Miller Genuine Draft - dinner at Bob's Steak & Chop House

Booze & food, much more effective with creative advertising. In fact it├â┬ó├óΓÇÜ┬¼├óΓÇ₧┬ós more like directive adverting because you already have the need for it.

You made me thirsty...

smupony94 · Post by **smupony94** » Mon May 11, 2009 3:53 pm

One Trick Pony wrote:What have you bought because you saw a bill board in your life? Besides the blow up girl friend

HB Pony Dad · Post by **HB Pony Dad** » Mon May 11, 2009 3:53 pm

One Trick Pony wrote:What have you bought because you saw a bill board in your life? Besides the blow up girl friend

Dinner here: