DiamondM75: I think you meant 'absurd', not obsured...right? And since you're not a C&W fan, you don't fit the profile of the target audience for this marketing idea...but I'll expound a little further for you....DiamondM75 wrote:How obsured is this idea. Have a C/W star? play after the game is really going to increase the crowd size? What are you folks smokin. Do you think for one minute this will attract the students? Do you think this will increase the crowd for the game? And then require game attendance to see the concert? OK so I show up with 5 mins left in the 4th, so I can see a free concert, that is if I am a C/W fan, which I am not. What if I want to leave before the concert? Are you going to block the exists?
This is probably the stupidist idea I have seen on this board in a long, long time.
The 'idea' is to get a crowd into Ford that might not necessarily attend an SMU game. A little 'cross-promotion' on the local C&W radio stations (which have some of the highest ratings in the D-FW market) as well as on the sports radio stations could bring in a sizeable crowd. More than the paltry 15K that usually shows up, at least. I'd estimate a promotion like this could pull in about 25-28K. The 'idea' is to get more folks into the game, not just students. And, yes...if you want to see the concert you have to attend the game, at least by half-time.
If you want to leave BEFORE the concert, knock your socks off. No...we wouldn't block the exits...the UP Fire Marshal would frown on that.

Bottom line: someone in the SMU Mktg. Dept. needs to call Jack Ingram to find out if he'd even be willing to do this. (The worst thing he could say would be 'no'.) Sure, he has expenses to pay. Don't we all? But the saying goes: if you want to make money, you have to spend a little money. In the long run, the concert could be used as a springboard to sell tickets to more SMU games next season.
I'd suggest that the Mustangs schedule the Jack Ingram concert (if he agrees to it) after the first home game next season which is against Sam Houston State. A guaranteed win, right? They're a lowly Div. II school. And we all know that they're a bunch of dumb hicks down there anyway...sell their fans tickets to the game too with the 'added bonus' of a free concert afterwards and they'll stick around. And since the Mustangs will STOMP all over the Bearcats, it's a guaranteed 'W' for us to build on for selling more tickets to get more people to the remaining home games.
Thoughts?