New Ad Campaign: Yah Mo B There

[SMUer]

'08 Ad Campaign Idea: Voice says "SMU"...*a montage of Dickerson, James, the boulevard and finally JW throwing TD passes* "Yah Mo B There"

Personally, I didn't think "pay us money" (pony ^) was a very witty ad campaign, it's kinda just stating the goal of every ad campaign. I know, I know, Up arrow...supposedly alludes to the direction we are going...blah blah blah...but here's a first stab at something new for next year.

[abezontar]

I don't get it.

[couch 'em]

Students were using the expression "Pony Up" for two years ago. I think that is where the idea came from. Not funding raising implications.

[perunapower]

Students were using the expression "Pony Up" for two years ago. I think that is where the idea came from. Not funding raising implications.

Yeah, the Class of 2009 was selling wrist bands that said Pony Up! a few years ago.

[MustangStealth]

How about "Yah mo kick you in the crotch if that's the best you can come up with"

[SMUer]

So I guess everyone is hoping the Pony ^ rolls out for '08 also?

I thought the campaign was good in that it did a great job of getting people to pick their head up and pay attention to SMU ("what is that sign SAYING? SMU is not THAT way") and if it was a student saying in the past then props to Richards for doing their research, I hadn't heard it and I was there in '05. Still, I think we can do better. I guess that's the mission statement of this thread.

[SMUer]

How about "Yah mo kick you in the crotch if that's the best you can come up with"

Here, I am trying to fix something I think is broken and you guys want to kick me in the crotch for my effort!?! You know who that makes me feel like MustangStealth?

http://blog.seattlepi.nwsource.com/theb ... 124659.asp

Don't worry I'm thinking of something better...

[jtstang]

David: Hey, Paula.
Paula: Yeah?
David: I gotta tell you something. I'm really excited about it. Uh, for the first time, today, I woke up, I came to the store, and I - I feel confident to say to you that if you don't take this Michael McDonald DVD - that you've been playing for two years straight - off, I'm going to kill everyone in the store and put a bullet in my brain!
Paula: David, what do you suggest we play?
David: I don't care. Anything! I would rather - I would rather watch "Beautician And The Beast". I would rather listen to Fran Drescher for eight hours than have to listen to Michael McDonald. Nothin' against him, but if I hear "Yah Mo B There" one more time, "Yah Mo" burn this place to the ground.

[jkflamebo]

Students were using the expression "Pony Up" for two years ago. I think that is where the idea came from. Not funding raising implications.

Yeah, the Class of 2009 was selling wrist bands that said Pony Up! a few years ago.

wore a pony up bracelet for two years and realized the ponies weren't going up, so I stopped wearing it

[SMUer]

This might be more apropos for this year's season:

"SMU Football-Better than mowing your lawn on a Saturday...especially if it's raining"

[PonyKai]

This might be more apropos for this year's season:

"SMU Football-Better than mowing your lawn on a Saturday...especially if it's raining"

Reaching for the UNT crowd huh? Couldn't resist.

[QuikSStang]

am i the only one who doesnt get "Yah Mo Be There"?

[abezontar]

I don't get it.

nope

[mrydel]

I don't get it.

nope

Man, I thought if anyone would get it, it would be the donkey. I am in the dark also.

[D1Football]

am i the only one who doesnt get "Yah Mo Be There"?

I have no idea what it means. I keep saying it "Yah Mo Be there" and still have no idea what it means. I think it is referring to Mo Vaughn speaking in third person about going to the SMU game.